Achieve Predictable Performance of Your Business

Stop having unproductive reporting meetings with out-of-date reporting decks.

Send your Cross-channel outbound communication with SmartSender and get Customer Retention Strategy Performance insights starting from day one.

Why You Need Real Time Performance Analytics

Most companies don’t know how their business performed today. They certainly can’t predict how they’ll perform next month, quarter, and beyond.

But, how is this possible? Today, most organizations use software to execute almost every business process and these tools measure everything for us, right?

Yes, however, most organizations are overwhelmed with so much data in so many systems, that insights are almost impossible to find.

Data synchronization

Think about it -- Your performance data scattered in dozens of different tools. Even if you are an expert in each tool and know how to find and analyze it using the umpteen different interfaces, it’s extremely time-consuming to do so.

Data Utilization

Or if you’re putting together reports and distributing them–then, you have to piece data together from multiple tools by taking screenshots, downloading CSVs, copying and pasting data into spreadsheets and slide decks. By the time it’s presented to others, it’s already outdated and usually too late for you and your team to act on it.

Data Driven Decisions

And if your organization actually takes the time to meet to analyze data, many people don’t understand what different metrics even mean, so those meetings usually devolve into basic Q&A sessions, leaving little time left for discovering insights and making decisions that will improve performance.

What’s the alternative?

These antiquated processes make everyone’s job harder.

Especially yours.

Without a process, how will you know which initiatives you and your team should be prioritizing in order to move the needle? How will you know if you’re off track and when you should course-correct? How will you communicate the value of your work to others – your boss, your team, or your clients?

This is why we’ve created the SmartSender Predictable Performance Model which analyze you project's performance 24/7 and generate business crucial insights to focus your attention and limited time.


Success can’t be achieved unless it’s defined. The first step in making performance predictable is to pick metrics and set goals that will measure the success of your initiatives. Pick the metrics that will track your output and measure your impact. Confidently set goals that are achievable. Make sure your stakeholders agree on what success looks like.


Once everyone is aligned around what success looks like, the next step is to make data actionable by making performance insights accessible to everyone at all times. Make up-to-date and historical performance data available everywhere to everyone on your team. Make sure you’re on track to achieve the goals you’ve set. Understand the correlation between your outputs and the outcomes they produce.


Now that everyone can monitor performance as it happens, adjust your plans to ensure goals are hit and performance is maximized. Understand performance and make adjustments in real-time as things happen. Plan initiatives and prioritize execution based on current performance.

It was never just about email

Building relationships online is no different than in-person. You need to listen to customers, process and understand what they’re saying (directly and indirectly), and act on that insight—in real-time.

Most software complicates and extends this process, never delivering what you really need. With SmartSender, you can have an idea in the morning and deliver by the afternoon.

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