SmartSender Blog

Email marketing retains its status as one of the most favored digital marketing avenues worldwide. Over 80% of industry experts incorporated email newsletters into their marketing strategies while utilizing diverse metrics to assess campaign performance in 2022, according to Statista. The financial services sector achieved the highest click-to-open rate (CTOR) for marketing emails globally in […]

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In the fast-paced and ever-evolving landscape of technology and entrepreneurship, the Web Summit in Lisbon has emerged as an essential annual gathering for businesses looking to gain a competitive edge. With its blend of innovation, networking, and industry insights, attending this world-renowned event can benefit businesses of all sizes and industries. Web Summit, often dubbed […]

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In today’s ever-evolving digital landscape, businesses must continually explore innovative methods to connect with their audience and drive engagement. While email marketing remains a potent tool, integrating messaging apps like Viber can significantly enhance your marketing strategy. Viber offers a dynamic platform allowing real-time engagement, personalization, and immediate communication with your audience. By seamlessly incorporating […]

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While email marketing remains a formidable tool, exploring innovative ways to connect with your customers is essential. This article delves into leveraging messaging channels like Viber, Telegram, WhatsApp, and Facebook Messenger to supercharge your email marketing strategy. When considering Viber, Telegram, WhatsApp, and Facebook Messenger as channels for email marketing for business, evaluating their features, […]

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MailChimp has long been a household name in the world of email marketing. With its user-friendly interface and robust features, it’s no wonder that many businesses turn to MailChimp as their go-to email marketing platform. However, the email marketing landscape is ever-evolving, and there are now several viable alternatives to MailChimp that better suit your […]

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Want to sprinkle digital fairy dust on your jewelry business, turning every customer interaction into a memorable experience? What you need is jewelry email marketing templates, where artistry meets emotion, and each piece tells a story as unique as the person wearing it.  Even the most elegant jewelry boutiques need a touch of modern magic […]

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Marketing automation is a game-changing tool that’s reshaping how the gaming industry engages its audience, from casual mobile players to dedicated eSports enthusiasts.  Gone are the days of mere pamphlets and pixelated posters plastered on street corners. Welcome to the world of gaming, where automation is driving the industry forward, bringing gamers an even more […]

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Picture this: a bustling bakery where the scent of freshly baked cookies wafts through the air, a cozy corner café that makes your daily latte just the way you like it, or that quirky bookstore where the owner somehow knows exactly which book will tickle your literary taste buds.  What’s the secret behind these small […]

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Email marketing is a powerful bridge connecting businesses with their audience. But, amidst the sea of messages-a formidable gatekeeper stands guard – the dreaded spam filters.  Imagine spending hundreds of hours crafting a perfect message with visuals and content, only to discover that it was flagged as spam by spam filters. Harsh, isn’t it?  This […]

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Are you finding it tough to acquire new buyers, despite putting in your best efforts?  Say hello to the magnetic force that attracts prosperity, growth, and unlimited possibilities. Lead magnets. It is an ultimate tool that turns mere visitors into die-hard fans and fans into loyal customers.  Find out the art of crafting compelling lead […]

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