Marketing Automation

In today’s ever-evolving digital landscape, businesses must continually explore innovative methods to connect with their audience and drive engagement. While email marketing remains a potent tool, integrating messaging apps like Viber can significantly enhance your marketing strategy. Viber offers a dynamic platform allowing real-time engagement, personalization, and immediate communication with your audience. By seamlessly incorporating […]

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MailChimp has long been a household name in the world of email marketing. With its user-friendly interface and robust features, it’s no wonder that many businesses turn to MailChimp as their go-to email marketing platform. However, the email marketing landscape is ever-evolving, and there are now several viable alternatives to MailChimp that better suit your […]

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Want to sprinkle digital fairy dust on your jewelry business, turning every customer interaction into a memorable experience? What you need is jewelry email marketing templates, where artistry meets emotion, and each piece tells a story as unique as the person wearing it.  Even the most elegant jewelry boutiques need a touch of modern magic […]

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Marketing automation is a game-changing tool that’s reshaping how the gaming industry engages its audience, from casual mobile players to dedicated eSports enthusiasts.  Gone are the days of mere pamphlets and pixelated posters plastered on street corners. Welcome to the world of gaming, where automation is driving the industry forward, bringing gamers an even more […]

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Do you know how interested prospects turn into brand advocates? Great things take time, and much like a seed that needs nurturing to grow, your interested prospect must be nourished with a good marketing strategy. This is essentially what customer lifecycle marketing does, leading unfamiliar prospects to the path of converting into loyal customers.  Customer […]

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Have you ever wondered how marketers come up with the best decision that drives sales and increases income? Do they have a sort of crystal ball to predict the wants and needs of new or existing customers, or do they solely trust their gut feeling? Of course not!  Enter A/B testing, marketers’ favorite tool to […]

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No matter how hard marketers try, let’s face it, unsponsored reviews from real users will always be the ultimate factor in influencing a customer’s purchase decision. That’s why User Generated Content (UGC) remains an in-demand strategy across various industries.  UGC is showcasing the real experience and opinions of actual customers. The content can be online […]

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You wake up in the morning, and the first thing you do is grab your phone to check your emails. By browsing hundreds of irrelevant emails and sending them straight to the spam folder, all of a sudden, something caught your eye. Your favorite night cream, which is running low on, is available on sale. […]

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In the world of e-commerce, upselling and cross-selling examples are commonly used to retain customers and boost sales.  Cross-selling is the process of offering complimentary products or services. Upselling, on the other hand, is persuading customers to buy more valuable and more expensive options of a product. Although these techniques have been used for decades, […]

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