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Email Campaigns

465 views March 14, 2018 0

SmartSender.io is a marketing automation platform that helps you send batch newsletters and promo emails to your audience. We call these messages “Email Campaigns”.

Things to know before you start:

  • You’ll need a domain. To learn more about setting up your domain, read Getting Started With Domains.
  • You’ll need a list. To learn more about list creation, read Getting Started With Lists.
  • You’ll need an email template. To learn more about templates creation, read Getting Started With Templates.

Step-by-step instructions:

  • Navigate to Campaign Management page (Menu -> Outbound -> Email Campaigns).
  • Click the “Add New Campaign” button.
  • Type in the title of the Campaign. We recommend to give your companies easy and clear names to avoid further difficulties with finding the report.
  • Select Email Template to use during the campaign.
  • Select Email List to target.
  • Select Segment to target (optional).
  • Configure Campaign send time:
    • Manual – After saving the campaign there appears a button On\Off to start sending emails whenever you want.
    • Now – Start sending emails immediately.
    • Schedule – You can schedule the start of your campaign for a specific date and time.
      • IMPORTANT: Please, keep in mind, that scheduled campaign will be activated according to your account Time Zone.
  • Check and update the username of the From Email (optional). Your client will receive the email from the provided address.
  • Check and update From Name of the sender (optional). Sender’s name. Can be the name of your company.
  • Additionally, you can go to the Advanced settings.
  • Set Reply-to Email address (optional).
  • Set Reply-to addressee Name (optional).
  • Add tags (required).
  • Click the “Save and Preview” button.
  • After making sure that everything is Okay, click the “Send campaign” button.

After creating the Campaign you can manage it by different actions:

  • Edit – you can change different fields after saving the Campaign but only if you choose Scheduled or Manual send type.
  • Duplicate – you can duplicate an already existing Campaign.
  • Manage Tags – you can add or remove your Tags.
  • Remove – you can delete your Campaign.

To see the report of any campaign you just need to click the “Report” button in the “ANALYTICS” drop-down menu. The report shows the performance of your campaign and its key metrics.

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