|
Basic |
Pro |
Enterprise |
| ANALYTICS AND REPORTING |
| Activity dashboard |
✔ |
✔ |
✔ |
| Real-time reporting and analytics |
✔ |
✔ |
✔ |
| Delivered, click, open, unsubscribe tracking |
✔ |
✔ |
✔ |
| Bounce rate, spam, blocked reporting |
✔ |
✔ |
✔ |
| 30 days of email activity history |
– |
✔ |
✔ |
| Campaign reports |
✔ |
✔ |
✔ |
| Comparative reports |
✔ |
✔ |
✔ |
| Domain activity reports |
✔ |
✔ |
✔ |
| Custom tag reports |
✔ |
✔ |
✔ |
| Raw email activity log export |
✔ |
✔ |
✔ |
| Contact activity history |
✔ |
✔ |
✔ |
| Click map |
✔ |
✔ |
✔ |
| CONTENT MANAGEMENT |
| Drag & drop campaign editor |
✔ |
✔ |
✔ |
| Flexible template editors (HTML and reach text) |
✔ |
✔ |
✔ |
| Responsive & mobile optimized templates |
✔ |
✔ |
✔ |
| Conditional & dynamic content |
✔ |
✔ |
✔ |
| Template preview and testing |
✔ |
✔ |
✔ |
| Rebranding (Remove our Logo) |
✔ |
✔ |
✔ |
| Custom account variables |
✔ |
✔ |
✔ |
| File & asset manager |
✔ |
✔ |
✔ |
| Tags |
✔ |
✔ |
✔ |
| CONTACT MANAGEMENT |
| Import existing contacts & suppression lists |
✔ |
✔ |
✔ |
| List and engagement segmentation |
✔ |
✔ |
✔ |
| Unlimited user data & variable hosting |
✔ |
✔ |
✔ |
| MARKETING CAMPAIGNS |
| Email campaigns |
✔ |
✔ |
✔ |
| Send scheduling |
✔ |
✔ |
✔ |
| A/B/C testing (subject line, content, delivery time, from name) |
✔ |
✔ |
✔ |
| Flexible, wizardless workflow |
✔ |
✔ |
✔ |
| MARKETING AUTOMATION |
| Email automation workflows |
✔ |
✔ |
✔ |
| Drip campaigns |
✔ |
✔ |
✔ |
| Event based triggers (over 1000 variations) |
✔ |
✔ |
✔ |
| Scenarios |
✔ |
✔ |
✔ |
| Auto responders |
✔ |
✔ |
✔ |
| Email & SMS layered automation |
✔ |
✔ |
✔ |
| Marketplace |
✔ |
✔ |
✔ |
| SMS |
| SMS campaigns |
✔ |
✔ |
✔ |
| SMS gateway |
✔ |
✔ |
✔ |
| SMS reusable templates |
✔ |
✔ |
✔ |
| SMS dynamic templates |
✔ |
✔ |
✔ |
| SECURITY |
| User ID based synchronization |
✔ |
✔ |
✔ |
| Opportunistic TLS |
✔ |
✔ |
✔ |
| Two-factor authentication |
✔ |
✔ |
✔ |
| DKIM key |
✔ |
✔ |
✔ |
| SPF |
✔ |
✔ |
✔ |
| DMARC |
✔ |
✔ |
✔ |
| API Keys |
✔ |
✔ |
✔ |
| Precise teammate permissions & custom roles |
– |
– |
✔ |
| IP access management |
✔ |
✔ |
✔ |
| ACCOUNT MANAGEMENT AND DEPLOYMENT |
| Suppression management |
✔ |
✔ |
✔ |
| Domain authentication & link branding |
✔ |
✔ |
✔ |
| White labeling or private branding |
✔ |
✔ |
✔ |
| Multiple/dynamic sender addresses |
✔ |
✔ |
✔ |
| Reverse DNS |
– |
✔ |
✔ |
| Teammate management |
✔ |
✔ |
✔ |
| Sub-account management |
– |
✔ |
✔ |
| Custom user permissions |
– |
– |
✔ |
| INFRASTRUCTURE |
| Globally distributed, cloud-based architecture |
|
|
|
| Redundant, self-managed datacenter architecture |
✔ |
✔ |
✔ |
| Purpose built, cloud-based Mail Transfer Agent (MTA) |
✔ |
✔ |
✔ |
| Dedicated IP included in plan |
– |
– |
✔ |
| On demand dedicated IP |
$30.00/mo |
$30.00/mo |
$30.00/mo |
| On demand dedicated IP (High risk industries) |
$60.00/mo |
$60.00/mo |
$60.00/mo |
| Automated, dedicated IP warm up |
✔ |
✔ |
✔ |
| Dedicated IP routing |
– |
✔ |
✔ |
| Tracking disabling |
– |
✔ |
✔ |
| INTEGRATION AND CUSTOMIZATION |
| SMTP relay |
✔ |
✔ |
✔ |
| Web API |
✔ |
✔ |
✔ |
| Event Webhook |
✔ |
✔ |
✔ |
| Subaccount API |
– |
✔ |
✔ |
| Contact Management/Variable/Suppression management API |
✔ |
✔ |
✔ |
| SMS API |
✔ |
✔ |
✔ |
| REPUTATION MANAGEMENT |
| Reputation monitoring |
✔ |
✔ |
✔ |
| Blacklist monitoring |
– |
✔ |
✔ |
| ISP feedback loop data |
✔ |
✔ |
✔ |
| SERVICE/SUPPORT |
| In-depth onboarding & migration consultation |
✔ |
✔ |
✔ |
| Customer support team (email) |
✔ |
✔ |
✔ |
| Knowledge base |
✔ |
✔ |
✔ |
| Webinars |
✔ |
✔ |
✔ |
| Live chat support |
✔ |
✔ |
✔ |
| One-on-one trainings and consultations |
– |
✔ |
✔ |
| Customer Success Manager (CSM) |
– |
– |
✔ |
| Compliance team with deliverability consultations |
– |
– |
✔ |
