|
Basic |
Pro |
Enterprise |
ANALYTICS AND REPORTING |
Activity dashboard |
✔ |
✔ |
✔ |
Real-time reporting and analytics |
✔ |
✔ |
✔ |
Delivered, click, open, unsubscribe tracking |
✔ |
✔ |
✔ |
Bounce rate, spam, blocked reporting |
✔ |
✔ |
✔ |
30 days of email activity history |
– |
✔ |
✔ |
Campaign reports |
✔ |
✔ |
✔ |
Comparative reports |
✔ |
✔ |
✔ |
Domain activity reports |
✔ |
✔ |
✔ |
Custom tag reports |
✔ |
✔ |
✔ |
Raw email activity log export |
✔ |
✔ |
✔ |
Contact activity history |
✔ |
✔ |
✔ |
Click map |
✔ |
✔ |
✔ |
CONTENT MANAGEMENT |
Drag & drop campaign editor |
✔ |
✔ |
✔ |
Flexible template editors (HTML and reach text) |
✔ |
✔ |
✔ |
Responsive & mobile optimized templates |
✔ |
✔ |
✔ |
Conditional & dynamic content |
✔ |
✔ |
✔ |
Template preview and testing |
✔ |
✔ |
✔ |
Rebranding (Remove our Logo) |
✔ |
✔ |
✔ |
Custom account variables |
✔ |
✔ |
✔ |
File & asset manager |
✔ |
✔ |
✔ |
Tags |
✔ |
✔ |
✔ |
CONTACT MANAGEMENT |
Import existing contacts & suppression lists |
✔ |
✔ |
✔ |
List and engagement segmentation |
✔ |
✔ |
✔ |
Unlimited user data & variable hosting |
✔ |
✔ |
✔ |
MARKETING CAMPAIGNS |
Email campaigns |
✔ |
✔ |
✔ |
Send scheduling |
✔ |
✔ |
✔ |
A/B/C testing (subject line, content, delivery time, from name) |
✔ |
✔ |
✔ |
Flexible, wizardless workflow |
✔ |
✔ |
✔ |
MARKETING AUTOMATION |
Email automation workflows |
✔ |
✔ |
✔ |
Drip campaigns |
✔ |
✔ |
✔ |
Event based triggers (over 1000 variations) |
✔ |
✔ |
✔ |
Scenarios |
✔ |
✔ |
✔ |
Auto responders |
✔ |
✔ |
✔ |
Email & SMS layered automation |
✔ |
✔ |
✔ |
Marketplace |
✔ |
✔ |
✔ |
SMS |
SMS campaigns |
✔ |
✔ |
✔ |
SMS gateway |
✔ |
✔ |
✔ |
SMS reusable templates |
✔ |
✔ |
✔ |
SMS dynamic templates |
✔ |
✔ |
✔ |
SECURITY |
User ID based synchronization |
✔ |
✔ |
✔ |
Opportunistic TLS |
✔ |
✔ |
✔ |
Two-factor authentication |
✔ |
✔ |
✔ |
DKIM key |
✔ |
✔ |
✔ |
SPF |
✔ |
✔ |
✔ |
DMARC |
✔ |
✔ |
✔ |
API Keys |
✔ |
✔ |
✔ |
Precise teammate permissions & custom roles |
– |
– |
✔ |
IP access management |
✔ |
✔ |
✔ |
ACCOUNT MANAGEMENT AND DEPLOYMENT |
Suppression management |
✔ |
✔ |
✔ |
Domain authentication & link branding |
✔ |
✔ |
✔ |
White labeling or private branding |
✔ |
✔ |
✔ |
Multiple/dynamic sender addresses |
✔ |
✔ |
✔ |
Reverse DNS |
– |
✔ |
✔ |
Teammate management |
✔ |
✔ |
✔ |
Sub-account management |
– |
✔ |
✔ |
Custom user permissions |
– |
– |
✔ |
INFRASTRUCTURE |
Globally distributed, cloud-based architecture |
|
|
|
Redundant, self-managed datacenter architecture |
✔ |
✔ |
✔ |
Purpose built, cloud-based Mail Transfer Agent (MTA) |
✔ |
✔ |
✔ |
Dedicated IP included in plan |
– |
– |
✔ |
On demand dedicated IP |
$30.00/mo |
$30.00/mo |
$30.00/mo |
On demand dedicated IP (High risk industries) |
$60.00/mo |
$60.00/mo |
$60.00/mo |
Automated, dedicated IP warm up |
✔ |
✔ |
✔ |
Dedicated IP routing |
– |
✔ |
✔ |
Tracking disabling |
– |
✔ |
✔ |
INTEGRATION AND CUSTOMIZATION |
SMTP relay |
✔ |
✔ |
✔ |
Web API |
✔ |
✔ |
✔ |
Event Webhook |
✔ |
✔ |
✔ |
Subaccount API |
– |
✔ |
✔ |
Contact Management/Variable/Suppression management API |
✔ |
✔ |
✔ |
SMS API |
✔ |
✔ |
✔ |
REPUTATION MANAGEMENT |
Reputation monitoring |
✔ |
✔ |
✔ |
Blacklist monitoring |
– |
✔ |
✔ |
ISP feedback loop data |
✔ |
✔ |
✔ |
SERVICE/SUPPORT |
In-depth onboarding & migration consultation |
✔ |
✔ |
✔ |
Customer support team (email) |
✔ |
✔ |
✔ |
Knowledge base |
✔ |
✔ |
✔ |
Webinars |
✔ |
✔ |
✔ |
Live chat support |
✔ |
✔ |
✔ |
One-on-one trainings and consultations |
– |
✔ |
✔ |
Customer Success Manager (CSM) |
– |
– |
✔ |
Compliance team with deliverability consultations |
– |
– |
✔ |