SmartTemplates – is a part of admin panel where you can store all your email templates. You can use these templates for each part of your email marketing strategy.
1. Create your Template
- Navigate to Template management page (Content > Templates > Add Template)
- Click “Add Template” button .
2. Choose one of the three options:
Your own HTML: Write or import your own HTML (this one is for experts).
- Use HTML text – Just put HTML code of your email into our editor
- Use HTML file – Or you can upload a file with your email.
- Spam filters like to see a plain text alternative.
- Some email clients and apps can’t handle HTML.
- Some people simply prefer it.
Drag & drop editor
- Easily build beautiful emails! Drag content blocks to create the layout you want. Insert your text and images. Choose color theme or make your own.
3. Save your Template
- Template name – is the name of your template, for your personal use. Try to name each template wisely to not confuse yourself in future and help yourself to understand the purpose of each email by its name.
- Email Subject – is the subject of your email which your clients will see in their mailbox. Make your subject clear and catchy, we recommend to use subjects lines fewer than 50 characters to make sure the people scanning your emails read the entire subject line.
Note: make sure to add proper text in the alternative text spaces for the Header and blocks with images. In some cases, when ESPs do not show your banners/images, this text can be the only thing your recipients can see instead.
By the way, we have Variable. You can use them in your templates like {{variable}} to replace it with corresponding values from your contact list. Here are some defaults in our system:
| {{unSubscribeUrl}} |
You can use this variable in template for providing a link to unsubscribe contact from email list
|
| {{subscribeUrl}} |
The same action in reverse
|
| {{contactCreatedAt}} |
Created At date in format Y-m-d
|
| {{name}} | Contact name |
| {{email}} | Contact email |
See the full list of system variables.
4. Manage your Existing Templates.
- Find the list of your existing templates in the “Templates” in the “Content” tab.
- “Action” drop down button has the following tools:
Edit – You can edit and improve each of your templates. Make sure to save your changes before exiting your edited template.
Duplicate – this action makes a copy of the current email. For example, if you have similar templates with minor differences – duplicate is the fastest way to make a new template.
Send a Test Email – this action helps you to check your template before starting your campaign. You can send it to your personal email address. Note – shortcodes will remain as {{shortCodes}}.
Preview – the easiest way to check your email before sending even to your personal email address. You will see the rendered\visual version of your template for both desktop or mobile devices.
Delete – If a template is no longer needed, you can delete it.
Note: You will not be able to recover this template.
In fact, all the functions above, you can find in the “Search” field. You can easily find certain template either by name or subject line.